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Google Certified Digital Marketing Course

Be a Google Certified Digital Marketer

Modules, Details & Fees
  • TotalDuration 2Months
  • Total Modules 25 (highest in Industry)
  • Now Avail 50% Discount - Limited Period offers

Batches Options

Our Modules

What Digital Marketing Exactly Is?
What is SEO (Search Engine Optimization)?
What is SERP (Search Engine Results Pages)?
What is SEM (Search Engine Marketing)?
What is SMO (Social Media Optimization)?
What is SMM (Social Media Marketing)?
What is Blogging & Purpose of Blogging?
What is Adsense & Affiliates?
What is Email Marketing?
What is Email Marketing?
How to Create Email ID’s List?
How to Create HTML Emails?
Bulk Mailing Through Software’s
Sending Emails in Inbox
Conversion Tracking
How to Save Your ID from Black Listing?
What are Keywords & Key phrases
Why Keywords are Important in SEO
What is Keywords Research
Why Keyword Research in Important in SEO
What is Google Keyword Planner
How to Use Google Keyword Planner
Analysing Keyword Competition
Exact, Phrase & Broad Match in Keywords Research
Finding Best Keywords for Our Website.
Understanding Content Marketing
Importance of content in Digital Marketing
Finding Topics For Content Marketing
Creating Fresh & Unique Content
Tutorials & Event Based Content Marketing
Content Spinning
Grammar Checker Tools
Duplicate Content Checker Tools
Importance of Images in Content
Content Syndication
SEO friendly Content Writing
AHREFS – Website Analysis Tools
Backlinks Checker Tools
Moz Domain Authority
Moz Page Authority
Plagiarism Checker Tools
Automatic Sitemap Generator
Google URL Submitter
Google Site command
Google Cache command
Google Link command
Understanding Google Webmaster Tools
Importance of Google Webmaster Tools.
Setting Up Google Webmaster Tools Account
Adding Websites to Google Webmaster Tools
Tracking the performance of website in Google Webmaster Tools
Tracking clicks, Impressions, site Position & CTR’s
Google Manual Penalties
Google Automatic Penalties
Using Google Link Disavow Tool
www & Non www website versions
GEO Targeting through GWT
Link Analysis through GWT
Internal Link Analysis through GWT

Google Analytics Tool

  • Understanding Google Analytics Tool
  • Why Google Analytics Tool is Important
  • Starting with Google Analytics Tool
  • Setup an account with Google Analytics Tool
  • Adding site to GAT
  • Tracking visitors through GAT
  • Location, Browser, OS and
  • Device tracking through GAT
  • Real time & offline tracking through
  • GAT USE behaviour tracking through GAT

PBN Private Blogs Network

  • Understanding the concepts of PBN
  • Why & Why not to create a PBN
  • How to create a Private Blog Network
  • How to find Domains for a PBN
  • How to find hosting for a PBN
  • How to start building links with PBN

Google Business/Places Listing & GEO Targeting

  • What is Google Business?
  • How to get listed at Google Business Canter?
  • Google Business Verifications
  • Setting Up your Business Profile in Google Places.
  • Setting Up Profile Pictures
  • Cover Photos in Google Business.
  • Creating Reviews in Google Places
  • Google Business Listing Optimization

Search Engine Marketing (Google Adwords)

  • SEM Introduction
  • Understanding Google Adwords
  • Account Creation & Setup in Google Adwords
  • Campaign Management
  • Understanding Text, Display & Video Ads.
  • Sign-Up With Google Adwords
  • How to select Keywords for PPC Campaign
  • Creating ADs for your PPC Campaign
  • How to Manage bids in PPC Campaign
  • Creating Display Ads
  • Creating Text Ads
  • Creating Video Ads
  • Ad Extensions
  • Monitoring Clicks, Impressions & CTR’s in Adwords
  • Making Payments in Google Adwords

Blog Monetization

  • What is Blog Monetization?
  • Why to Monetize a Blog?
  • Blog Monetization with Google Adsense
  • Blog Monetization with Affiliates

ORM - Online Reputation Management

  • What is ORM?
  • How to Manage ORM?
  • Creating Positive Reviews.
  • Optimizing Review Pages.

Google Adwords Certifications

  • Google Adwords Exams Theoretical Preparation
  • Sign Up for Google Adwords Certifications

Revision

  • Relax & Revise what you have learned at Delhi Courses
  • Make Queries you have
  • Create Strategies for Your Future

Social Media Optimization / Marketing

What is Social Media (Basics)? Why Social Media is Important for Online Promotion? Different kind of Social Media and Networking Sites.

Facebook

  • How to create a page on Facebook?
  • How to promote your business on Facebook?
  • How to Increase likes for your Facebook page?
  • How to Add Facebook Fan Page on Your Website?
  • Difference in Facebook profile, page & groups.
  • How to Join Groups & promote your business.

Twitter

  • What is Twitter?
  • Why Twitter is Important?
  • How to Create a Twitter Business Page
  • How Tweet Like Professionals?
  • How to Increase Twitter Followers?
  • How to Twitter Page for Organic Search?

Linkedin

  • What Linkedin is?
  • How to Create Profiles on Linkedin?
  • Difference between Individuals and Company Profiles.
  • Why to Promote at Linkedin?

You Tube

  • Why You Tube?
  • How to Create Videos?
  • Understanding Video Marketing
  • Link Building with You Tube

Blogging/ WordPress

  • What is Blogging?
  • Purpose of Blogging?
  • How to Blog?
  • What is WordPress?
  • Wordpress.org & Wordpress.com
  • How to Setup a Blog on WordPress?
  • WordPress Themes.
  • WordPress Plugins.
  • Setting Up Navigations and Menus.
  • WordPress Widgets.
  • How to SEO of a WordPress Blog/ Website?
  • Internal Linking in WordPress
  • WordPress site Backup.

Lead Generation

  • What is lead generation
  • Lead generation with SEO
  • Lead generation with Adwords
  • Lead generation with B2b and B2C
  • Lead generation with SMS Marketing
  • Lead generation with Email Marketing

Google Adsense

  • Understanding Google Adsense
  • How to apply for Google Adsense
  • How to easily get Approved with Adsense
  • Difference between Text and Display Ads
  • Placing Advertisements on you Blog or Website
  • Custom and URL channels
  • Optimizing Google Adsense Ads for best performance
  • Allow and Add categories
  • Performance Reports
  • How to earn money with Google Adsense
  • Getting Cheques from Google Adsense

Affiliates Marketing

  • Understanding Affiliates Marketing
  • Difference between Adsense and Affiliates
  • How Affiliates Marketing works
  • How to apply for Affiliates
  • Direct and In-Direct Affiliates Marketers
  • How to create coupons in Affiliates Marketing
  • How to Earn money with Affiliates Marketing
  • Applying as an affiliate at Amazon
  • Flipkart and other major Ecommerce websites
  • Optimizing Affiliates for best performance

eCommerce Marketing

  • Understanding Ecommerce Marketing
  • Different Kind of Ecommerce Platforms
  • Major Ecommerce portals in India
  • Creating Ecommerce Websites
  • How to Promote your Ecommerce Website?

Landing Pages

  • Understanding Landing Pages
  • Why Landing Pages are important
  • Creating Landing Pages
  • Landing Page Templates
  • Landing Page Analysis

Freelancing

  • Understanding Freelancing
  • Freelancing Websites
  • Sign Up with Freelancing Sites
  • Getting Projects through freelance websites

Revision

  • Relax & Revise what you have learned at Delhi Courses
  • Make Queries you have
  • Create Strategies for Your Future
 Footer Perfect Computer Education - Training Institute providing various Computer courses in Ahmedabad.
Perfect Computer Education
1, Satyam Shopping Center,
Opp. Atlanta Tower,
Gulbai Tekra
Ahmedabad-380015,
Gujarat, India.
+91-79-26300458
+91-79-40024458
+91-79-40024457
info@perfecteducation.net